The 2010 Chicago Golf Show - An Overview


Think tee time, fairways, greens...SPRING!

What do the following have in common – poker playing cards, golf tees, golf balls, and golf markers?  They were promotions at the 2010 Chicago Golf Show, at the Donald E. Stephens Convention Center, Rosemont. 

In order to better accommodate the huge crowds, the venue was held in a larger hall this year. Masses filled every row of vendors marketing their wares. Attendees were over-whelmed by 2 for 1coupons for golf at various suburban courses. A major focus was selling overnight golf packages in the various nearby states of Wisconsin, Indiana, Kentucky, Michigan, Missouri, and Alabama. Tampa Bay, Myrtle Beach, Charleston S.C., and Santa Fe, as well as, Sundance Vacations were also represented. The Daily Herald, sponsored the Golf Academy Stage, where local golf teaching professionals and retired Blackhawks gave advice. 

An important aspect of the Golf Show is to sell golf equipment, golf apparel and sunglasses, but a favorite section is the hitting area, divided for:

  1. testing the latest lines of clubs
  2. for the free personalized lessons given by local teaching professionals

When having a lesson using a newly purchased 3-hybrid from Hunter in
Shorewood, IL, the pro commented to sweep through the ball (more like a wood swing) rather than hitting behind the ball (like an iron swing).  The 3-hybrid was designed to be effective on both the fairway and in the rough, so through innovation a great long distance club was made. 

Another important personal update was the purchases of Royal Tees, flexible rubber tees guaranteed never to break or be lost (an oxymoron for a tee) and Synergy liquid orthotic therapeutic massaging insoles.  As a walker, these are a necessity.  Both purchases were made to stimulate the depressed economy of Michigan, but the latter also stimulates the circulation in the feet.

Literature was over abundant!  The Golfer’s Guide, Chicagoland Edition describes all local daily-fee, semi-private, and private clubs in the suburban area and Chicago.  Accompanying each course description is a photo, rate schedules, phone numbers and websites.   GolfTime is more of a multi-purpose magazine containing similar information about a few of the same courses, but also many in Michigan, Wisconsin, and Indiana.  GolfNow, is a guide to “premier” golfing destinations, each glossy page advertising the benefits of that course. Midwest Golfing Magazine has golf related articles, that is published in Sun Prairie, WI. 

Besides reading the guide books, another way to find the right course is with a newly advertised website, lookaroundgolf, which offers 360degree interactive views of golf course throughout the U.S.  Online tee times can also be made at 


Many courses were advertising, including the newly renovated French Lick Resort and Casino, about 100 miles south of Indianapolis.  This historic gem has been the host of numerous tournaments, including the 1924 PGA Championship won by Walter Hagen.   In June 2010 the Pete Dye and Donald Ross courses are the host sites for the PGA National Championship. Additionally the ladies of the 1959 and 1969 LPGA Championships played French Lick, as well as, Chick Evans, Bob Hope, Bing Crosby and Gene Sarazen.

From the opening question, poker playing cards were given out by Potawatomi Bingo Casino in Milwaukee.  The casino was advertising its relationship to 14 area golf courses and the local Hyatt Regency for golf get-away trips.   Check out all the Chicago Golf Show venders at  



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